Barbour launching sustainability-themed Christmas film featuring Paddington Bear
Barbour is launching a sustainability-themed Christmas campaign featuring Paddington Bear. The brand’s 2022 festive film is the second year in a row they have used the bear in the run-up to the holiday, with Paddington now also famed for appearing in a video with the late Queen Elizabeth talking about his beloved marmalade sandwiches with the monarch in a clip to mark her Platinum Jubilee. Paul Wilkinson, group marketing director and managing director USA at Barbour, said: “We are delighted to feature Paddington in our Christmas film. “Extending the life of our garments has been at the heart o...