We’re approaching spring, which means Jeep has some pretty exciting events coming up, including Jeep Beach and the annual Easter Jeep Safari, which has reached its 58th year, when the brand has taken over Moab, Utah, also known as its home away from home. For nearly six decades, thousands of rock-crawling devotees and Jeep brand enthusiasts have gathered to participate in one of the largest off-road gatherings in the world, hosted by Moab’s Red Rock 4-Wheelers Club.
58th Easter Jeep Safari: Details
It appears the event isn’t exclusively for Jeeps anymore, as Ford has also crashed the party with the Bronco. Perhaps this year, Toyota will bring the Land Cruiser to crash the annual event, speaking more to how Jeep has to manage playing nice in a suddenly very crowded sandbox. The event is also home to several unveilings regarding concepts showcasing what customers can do with their Jeeps or what is possible with some engineering and creativity.
2023 Easter Jeep Safari lineup of Jeep® brand concept vehicles
For 2024, Jeep is pushing the limits even further with an entirely new collection of attention-grabbing, mission-capable concept vehicles that will be unveiled and, of course, driven off-road during the event. The Jeep brand and Jeep Performance Parts (JPP) by Mopar design teams are bringing one-of-a-kind, purpose-built vehicles that prove why there’s nothing quite like Jeep 4×4 capability.
Like the previous years, Jeep will have several “trail markers” leading up to the event, including clues for what’s in store for this year’s Easter Jeep Safari lineup. So far, all we’ve got for the event is this cool 58 Jeep Safari badge, but you can be sure that we will cover all the details on the concepts and teasers leading up to the event.
2023 Easter Jeep Safari lineup of Jeep brand concept vehicles
