This NFT contest offers a lifetime supply of free gyros as a prize

All the potential uses of NFTs continue to be explored! Perhaps you thought these digital tokens were for authenticating an artwork, providing certification of a purchase, or contributing to the protection of endangered animal species? Well gyro restaurant chain Halal Guys has just come up with another use: an NFT to eat free for life in all its restaurants. 

On your mark, get set, go! Order a gyro or falafel meal in each one of the hundred restaurants of the American chain Halal Guys, located in the United States, as well as in South Korea, Indonesia and the United Kingdom. The challenge seems out of the ordinary (especially in a context where traveling across borders isn't back to "pre-pandemic" normal even if many restrictions are gradually being lifted). The contest was created for the occasion of the opening of the company's 100th restaurant, in Pittsburgh. 

Spotted by American media outlet The Spoon, this zany contest is unique in how the brand is making use of the NFT up for grabs. The digital token is indeed the prize that will be given to the winner and which will contain a pass to eat at Halal Guys for free -- for life! While participating in the contest may seem to be relegated to the fantasy world, according to the brand, one Californian has already eaten at 12 of the Halal Guys addresses. 

The chain has been well established in the US since its debut in New York in 1990, when three entrepreneurs of Egyptian origin decided to come up with a halal formula that would suit Muslim customers. 

© Agence France-Presse