Unless you’re DeadMau5, Marshmallow, or SickKick (and rocking a killer piece of headgear), it’s really hard to stand out as a DJ. So what’s a rising star creator to do? Coachella is literally right around the corner and there are a lot of new acts you’ve likely never heard of, so we decided to put together a list of five fun ideas offered by startups to ensure your name lives on long after your set is done.
A killer logo: What makes a logo memorable? Repetition. It doesn’t really matter how it looks (well, it does, but let’s avoid copyright infringements), when your eager fans rush the stage and stare up at your computer for however long your set is, they need to see something memorable; DJs who brand themselves the best, stand out most. Make sure you put some love into your logo – make it, you. Uruguay-based Vexels has a proprietary engine that can use keywords to help you form the perfect representation to match your killer setlist. Pricing starts from $21.99.
Decals, baby: Where there’s a wall, there’s a way: shiny decals display your logo, are durable enough to be trampled on (if there are no walls, that is), and are made durable…meaning you can make them last a few gigs. StickerYou has made an incredibly intuitive platform to create decals for the show and beyond. They start as low as $4.99 each.
Stickers: The unofficial symbol of “i’ve worked a few jobs” since MacBooks became accessible. With most things in life being relatively equal, people like shiny things, especially people at music festivals. Printing your logo on obnoxiously-bright stickers and passing them out at events, pretty much guarantees they’ll end up everywhere—including bathroom stalls (or on people’s foreheads). Sheets of 10 start at around $13.90.
Signage: Why should real estate agents and personal injury lawyers have all the fun with signs? They’re everywhere and they work, may as well make them work for you, too. StickerYou has a new take on the classic sign that are as cost-effective to order as they are easy to use. Available for as low as $10 per sign.
Swag, baby: Everyone (yes, even you) likes free swag – just need to make sure it’s meaningful to where you’re using it. Think about where you’re going to be, (think water in the dessert), and what makes sense there (think water bottles), and you’re already ahead of the game. Now pick something, slap that shiny new logo on it and get all the free advertising you could possibly ask for. The Vexels-made engine literally lets you put your logo on anything – wearable or not – and order it in real time. Prices range, with options a-plenty.
Coachella is a time to unwind, have fun and vibe to some solid music. There are a lot of people headed from all over the world to experience the popular show in the Californian desert. Many of the aforementioned are heading in with an open mind, it’s your job to leverage some of the ideas from the start-ups mentioned to leave the lasting impression and encourage some playlist shares. Just don’t forget your wristband.
