By Emily Hawkins
Discount Aldi has said it has seen an extra 1.5m customers switch to shopping at its supermarkets over the past three months.
The supermarket was recently declared the country’s fourth biggest supermarket, knocking Morrisons down the list.
In full-year results to the end of December 2021, the budget retailer posted an 87 per cent slump in pre-tax profit, down to £36m.
Aldi pointed to price investment, staff pay, and pandemic-related expenses as to why profits fell by this much.
“Preserving our price discount and rewarding our people will always be more important to us than short-term profit,” Giles Hurley, chief executive officer for Aldi UK and Ireland, said.
The supermarket would “do whatever it takes” to maintain its discount to traditional full price supermarkets, he added.
More to follow…
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