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Games publisher Riot Games has renewed and expanded its partnership with visual media company Getty Images. As a result, the agreement will include image coverage of the League of Legends World Championships, VALORANT Champions and Wild Rift Global Icons. Getty Images will also capture and distribute content around the VALORANT Champions Tour Game Changes programme. RELATED: League of Legends esports captures Getty Images as partner through 2024 The contract renewal sees Getty Image expand its deal into VALORANT and Wild Rift’s esports scenes. The first two global esports events covered under ...
Esports Insider
Daniel Schnapp and Samuel Cohen, from law firm Sheppard Mullin‘s Esports & Games Industry Team, write for Esports Insider to discuss how intellectual property rights work in esports. Global esports revenue surpassed $1 billion and the worldwide esports live streaming audience grew 12.7% year on year to 747 million people in 2021, according to Newzoo. The esports market has seen consistent engagement despite in-person events not fully returning across the US as investments, strategic partnerships, and sponsorships proliferate at exponential rates. Underpinning esports and gaming stakeholders’ c...
Esports Insider
Heat Map is a monthly Esports Insider Newsletter discussing emerging trends in the esports industry. In this special edition article, ESI Journalist Kerry Waananen looks at esports and anime’s growing convergence. Subscribe to Heat Map and other ESI newsletters here. Last week, gaming and esports audiences were treated to the latest artefact in what I’m calling ‘animesports’ — a portmanteau of anime and esports. Lifestyle gaming brand and esports organisation 100 Thieves dropped a 13-piece apparel line in collaboration with smash-hit manga and anime series Attack on Titan (AoT). The organisati...
Esports Insider
Ukrainian esports holding company WePlay Holding announced this weekend it has terminated all partnership agreements with companies from Russia and Belarus amidst Russia’s ongoing invasion of Ukraine. WePlay also announced it would not organise Russian-language broadcasting for the upcoming Gamers Galaxy: Dota 2 Invitational Series Dubai 2022, instead opening up the event to community casting. RELATED: WePlay Holding: Setting records in 2021 WePlay Holding is an esports holding company that operates tournament organiser WePlay Esports and fighting games hub DashFight, among others. The company...
Esports Insider
Earlier this month, stream management platform Streamcoi and Esports Insider launched a new whitepaper going in-depth into the business of esports streaming. The report features contributions from Prodigy Agency, FaZe Clan, BIG, Infinity Gaming, The Story Mob and Streamcoi. The whitepaper delves into three main topics that encompass the business aspects of streaming in esports:‘Streaming in the Esports Ecosystem’, ‘Marketing Execution’ and ‘Managing Streamers’. TheStreamers & Esports & Marketing Relationship report 2022 is available for free on Esports Insider’s Marketplace. At the beginning o...
Esports Insider
Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense of things so you don’t have to. As well as being housed onYouTube, ESI Digest is available on all major podcast platforms and is also available in written form below. On this week’s ESI Digest, in partnership with Mbuzz Esports and BK ROG, we cover: Dubit launching the Metaverse Esports League and raising $8m, ESL‘s new rights deal with Huya, John Needham‘s Riot Games promotion, FaZe Clan collaborating with Draftkings, plus Panda Global unveiling a Super Smash Bros partnership with Nintendo. Dubit rai...
Esports Insider
RELATED: Blocksport: Building the all-in-one NFT platform So symbiotic is the relationship becoming between blockchain and esports that it is now almost a daily staple for a blockchain-related partnership to grace the homepage of Esports Insider, The Esports Journal’s sister site. The blockchain industry — which shares a natural resonance with esports as a high-growth, digital-native sector — has been seeping into the esports space for a while. However, 2021 has ushered in an unprecedented acceleration. In June, cryptocurrency exchange platform FTX announced a $210 million (~£153 million) 10-y...
Esports Insider
Esports agency and production companyFreaks 4U Gaming has joined non-profit association Diversity in Esports (DivE) to produce Riot Games’ VCT Game Changers Series EMEA. Aiming to create an inclusive gaming community, both entities will work together on tournament broadcasts to promote women within VALORANT esports. Freaks 4U Gaming will become a contributing partner for the series and will take on planning and event broadcast production duties. RELATED: Freaks 4U Gaming appoints Sebastian Hauser as head of new department According to the release, Freaks 4U Gaming will also lend its crewmember...
Esports Insider
Linear esports channel ESTVhas joined forces with North American amateur esports training club Esports Tower. The exclusive partnership will see both parties showcase the Esports Tower Rumble series to a global audience. RELATED: ESTV inks partnership with Betegy David Adams, CEO and founder of Esports Tower, spoke on the announcement: “We are thrilled to partner with Eric and the team at ESTV. Their global platform is found on family-friendly devices and viewable via Samsung TV Plus, Roku, Amazon Fire, Sling, and many other providers in over 46 countries. “We strive to do more than any other ...
Esports Insider
ViacomCBS Networks Americas, the Latin American subsidiary of media and entertainment conglomerate ViacomCBS, has announced a partnership with Brawl Stars Master League creator Knvoy. As a result of the deal, the Master League will be broadcast on television streaming service Pluto TV. RELATED: Flamengo partners with QLASH for Brawl Stars competition Alongside Pluto TV, the Master League will also be shown on MTV in Latin America and Telefe in Argentina. Pluto TV’s logo will appear on a range of content related to the league, which features 13 Latin American football clubs fielding Brawl Stars...
Esports Insider
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