simulationracing
The racing division of automobile manufacturer Porsche, Porsche Motorsport, has partnered with sim racing esports organisation Coanda Esports. As a result, Porsche and Coanda have formed the Porsche Coanda Esports Racing Team. According to a Twitter post, Coanda will become the official esports works team for the German car brand. RELATED:Lamborghini launches esports team The two parties said that the partnership is a ‘long term’ deal, however, did not share details about its exact duration. This is the first factory esports team for Porsche, a company known for its successes in motor racing. ...
Esports Insider
Racing and esports organisation Veloce Esports has signed a multi-year partnership with sim racing hardware brand Fanatec. As a result, Fanatec will become the official steering wheel partner for Veloce and will feature in content produced by the organisation. Veloce will also feature Fanatec branding on its liveries across multiple games. RELATED: Red Bull Racing Esports steers into Fanatec partnership Fanatec is a manufacturer of hardware aimed at sim racing enthusiasts. This includes steering wheels, shifters and cockpits. The company is a partner of multiple sim racing esports teams, inclu...
Esports Insider
Racing and esports organisation Veloce has launched a beer in partnership with Swiss brewery 1936. The beer, called 1936 Viva Veloce Pilsner, will be made available at Veloce’s HQ, on The Drop Store and during events. RELATED: Veloce Esports and Codemasters announce multi-title esports league One location that Veloce’s beer will be made available is on the St. Helena ship, a seafaring base for the Extreme E off-road championship. To celebrate the launch, Veloce hosted an F1 esports watch along at The Cadogan Arms pub in Chelsea. Rupert Svendsen-Cook, CEO, Veloce Esports added: “It’s funny how ...
Esports Insider
Alpine Esports, the esports branch of French automotive marque Alpine, has announced a partnership with smart lighting brand Philips Hue for the upcoming season of the F1 Esports Series Pro Championship. The partnership will see Philips Hue provide connected lighting for the team’s training facilities and the drivers’ domestic base during the series. RELATED: Alpine Esports unveils partnership with BenQ for F1 Esports Series The partnership marks the first time Philips Hue has teamed up with an esports brand. Philips Hue’s lighting will also feature in future episodes of Alpine Esports’s mini-...
Esports Insider
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