Hallmark is planning to cash in on the Kansas City Chiefs’ growing popularity with women after Taylor Swift’s internet-breaking relationship with Travis Kelce shot the team into the stratosphere. The made-for-TV movie channel has a new production in the works with the NFL, the Kansas City Chiefs and SkyDance Films titled “Holiday Touchdown: A Chiefs Love Story.”
The film will star Tyler Hynes, Hunter King and Ed Begley Jr., among others. The movie will be centered around King’s character, Alana Higman, who comes from a family of Chiefs superfans. Higman will compete in the team’s “Fan of the Year” contest and find love along the way.
“With Hallmark and the Kansas City Chiefs both homegrown, rooted in values, tradition and community, there is a special alchemy between these two iconic organizations,” said Hallmark chief brand officer Darren Abbott. “By blending the warmth of Hallmark storytelling with the excitement of professional football, we are thrilled to give audiences a front-row seat to this community’s spirit, rich traditions and passionate fans that define Kansas City, all wrapped up in the comforting and uplifting Hallmark way.”
“We are honored to partner with Hallmark on a project as unique as this,” Chiefs president Mark Donovan said on June 24. “As a club, we pride ourselves on exploring new ways to grow our brand, as well as connect with new audiences. This partnership unites two passionate fanbases and gives us an opportunity to show Chiefs Kingdom’s energy and tradition on one of the most-watched channels during the holiday season.”
The Holiday Touchdown will be filmed entirely in the state of Kansas. Production begins next month. According to Variety, Tuesday night at sunset, Kansas City’s downtown skyline will be lit purple and red to honor the collaboration between Hallmark and the Chiefs.
Travis Kelce makes surprise appearance at Swift’s London show
After taking in Taylor Swift’s first performance in London as a spectator this weekend, Chiefs tight end Travis Kelce joined in the fun with a surprise appearance during the show on the second night. Kelce’s appearance was more than just a token cameo. He was involved in the actual performance.
During a transition in Swift’s song ‘I Can Do It With a Broken Heart,’ Kelce helped carry Swift to a red couch that was on stage. As the Grammy winner leaned back and feigned distress, Kelce and another gentleman broke out a fan and began to fan Swift back to life.
During their time in London, Swift and Kelce spent some time with the royal family, posting an Instagram selfie with Prince William, Prince George and Princess Charlotte.
The appearance on stage came just one day after the two publicly resurfaced after several weeks out of the limelight. Swift attended the Kansas City Chiefs Super Bowl win this winter, even flying home from Japan on a less-than-24-hour turnaround to catch the game in person.
Then she celebrated down on the field with Travis Kelce following the victory, with the couple sharing some sweet moments in front of millions. Suffice it to say, it sure seems like the relationship is still going strong.
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