Everton’s PSR woes have plagued the club for years now, and despite concerted efforts made by Kevin Thelwell, they never seem to get any better.
Even with major sales of Anthony Gordon and Richarlison, last season represented the culmination of these failures, as the Toffees suffered two separate points deductions, much to the fury of the fanbase.
They, and many sections of the media, rallied hard to see the punishment reduced as much as possible.
And whilst in the end it proved inconsequential, finishing a comfortable 15th in the Premier League, Sean Dyche will not want to have to repeat that feat.
Fortunately, the club now know what must be done to avoid such an outcome.
Everton learn what they must do to avoid another deduction
The latest on this PSR debacle comes courtesy of journalists Paul Joyce and Charlotte Duncker, writing jointly for The Times.
The former is a renowned figure in the Merseyside football community, and has been regularly reliable regarding the club’s financial position.
So, to see him offer a positive update should excite Evertonians, who have had to suffer the very worst the Premier League has to offer.
They write: ‘Everton believe that a successful deal would make them compliant with Profitability and Sustainability Rules (PSR) and consequently they would not have to sell Branthwaite for any less than their target fee. However, United believe that price is unreasonable in a post-Covid era that is also heavily restricted by PSR.’
Dan Friedkin should solve a lot of Everton’s issues
Whilst one major sale might well ease the bulk of their problems, it is Dan Friedkin’s Everton takeover that will truly mark the dawn of a new, hopefully more sustainable era on Merseyside.
After all, the £4.8bn fortune attributed to the American should hopefully help pull the Toffees out of their financial black hole and propel them into a brighter future.
As of earlier this year, Everton remain just under £400m in debt.
That is largely owed to Farhad Moshiri’s gross misconduct over the near-eight-year reign he has overseen.
Hopefully, with an intelligent football man in power, willing to delegate tasks to those more informed than himself, the Toffees can once again return to the position of power they held within English football many, many decades ago.
After all, he has already shown his willingness to spend big with AS Roma, where he wiped out their debt and has pushed them towards sustainability at last.